I wanted to thank you all for staying with me on my journey…a couple of months ago I wrote a blog post Blogging Analytics Part 3: Influencer Communities highlighting a TON of influencer communities that you need to join. It’ll increase your opportunities of working with brands and getting more collaboration opportunities! Now that a couple months have passed I wanted to share with you all some of my favorite Influencer Marketing Programs as well as brands that I’ve had the chance to work with….and of course sharing with you on how to snag your next collab!
Top 3 Influencer Marketing Programs
If there’s any Influencer Marketing Program that I owe the biggest thank you to, it would have to be ApexDrop. They’ve easily given me 75% of all of my collabs in the last couple of months. The one thing I like about their platform is that you only need to apply once through their website rather than each campaign. They also send you both e-mail and text alerts to keep you up to date on the latest offers and opportunities.
Some great brands I’ve got to work with through Apex Drop include Deux Reines (which I had the opportunity to work with again after the first campaign), SunFrog Shirts (another brand that I’ve had multiple campaigns with after the initial one), InkWell (who I’m looking to work with in 2019 again), and so much more. Depending on how your campaign goes, brands may reach out to you directly to work with you again. I’ve had nothing but great experience working with ApexDrop!
One downside to ApexDrop is that ALL of their campaigns are unpaid, so if you’re looking for only paid campaigns this may not be for you.
The name really speaks for itself….i LOVE the platform because ALL of the collabs (though mainly unpaid) are like OBVIOUSLY i will work with you! They do pair you with larger brands and give you a bit more direction and guidance on the type of content they’re looking for along with timelines. I think this is important because it really helps you hone down your organization and time management skills as a blogger.
Some great opportunities I’ve had through Obviously was my collab with Soap and Glory, Credo Beauty Box, and fingers crossed for a potential opportunity with Nordstrom!
AspireIQ aka Revfluence
A very close second, is AspireIQ, mainly because I have only gotten three (technically two) collaborations through them. However, I will say that their collaboration opportunities have a little more UMPH to them….meaning, I notice that companies are a bit bigger and the collab guidelines are better outlined. Also, if you are looking for paid collaborations then AspireIQ is a better option than Apex (discussed above). Not all of their campaigns are paid but they do have paid options as well. Check their site HERE
One small downside to AspireIQ is that you kind of need a bigger following and/or engagement on your social media channels. If you’re still under the 5k mark then it may be more difficult to qualify for campaigns….
Never Forget the Power of Self
This one is so important because so often (me included) we forget the power of our own voice and our own influence. Don’t down play yourself or your efforts. The best thing you can invest in is yourself and don’t ever forget that! You can sign up for all of the different marketing and influencer programs but at the end of the day it is YOUR BRAND, own that shit! I’ve gotten several collaboration opportunities through the influencer programs above, however, MY WORK and EFFORT is what made the brands want to reach out to me the above platforms is just a resource.
Some of my favorite collabs weren’t even through any of the channels discussed above. I’ve had a ton of brands reach out to me directly to colloborate and work on a project…so never forget the power of your own voice and the power of self. Everything I’ve listed is a resource, the work still has to be done by YOU!